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Do you struggle to implement a manageable CSR plan in your practice, Mark Topley asks. The challenge that all businesses face today is that nine out of 10 people expect them to do good as part of their normal business strategy (projectROI.com). In order to win those people over, whether they are patients or staff,…
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Creating a spirit where staff become engaged with the company will work better than the ‘carrot or stick’ approach, Mark Topley says. I’ve had a varied (some might say chequered) career to date! Since qualifying as a teacher way back in the early 1990s, I’ve been a primary teacher, community project manager, tour manager, production manager,…
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Launching our eco-dentistry section, Mark Topley lists some easy ways you can make your practice better for the environment. It has never been more important to care for the environment, support the shift to renewable and sustainable sources of energy, cut down on the use of plastics, and recycle wherever possible. Everywhere I go, clients are more…
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Mark Topley highlights best practice in corporate social responsibility from around the UK The Campbell Clinic (TCC) is a dental referral practice in West Bridgford, Nottingham, owned by Colin Campbell (a name that will be familiar to many readers, I’m sure). With a team of 30 dentists, nurses and support staff, the practice has been…
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As Christmas approaches, Mark Topley introduces a different way to help charities. We’re finally in December, and Christmas is definitely fast approaching. I’m expecting that in your workplace, the team Christmas dinner is booked and you’re busy deciding whether it will be duck, turkey, beef or the veggie option. I’m also betting that you’ve probably discussed your secret…
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Mark Topley explains how charitable events can help to bring people together. An interesting thing happened at this year’s BDIA Dental Showcase. Following on from their Lands End to John O’Groats Cycle ride, the Five Go Forth team were set up with a spinning bike on Planmeca’s stand to raise more money towards their three…
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It’s more than just a bike ride. Mark Topley explains why the charity bike rides seem so popular at the moment. This week, the UK dental world saw the completion of two high-profile cycling challenges. I can’t remember a time when such a thing has happened, and the indications are that between the two, they have…
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Mark Topley explains what dental practices can learn from The West Wing. I love The West Wing. I have the box sets because The West Wing is from the pre-Netflix era, and it was also popular during the time we lived in Tanzania, where streaming was non-existent. I must have been through the whole series at…
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What’s your story and are you telling people about it, Mark Topley asks. As the Native American proverb says: ‘Tell me the facts and I’ll learn, tell me the truth and I’ll believe, but tell me a story and it will live in my heart forever.’ Stories are powerful, and for businesses, sharing your story…
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Dentists and practices should be more involved with their local communities, Mark Topley says. It has been great for me to see an increasing number of practices reaching out to their local communities recently. For me, dentists and practices should be active members in their localities. Some of my more senior dentist friends have treated…
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The latest move from Blackrock could create a new shift in direction for businesses, Mark Topley says. Every now and then something pops up in the news that evidences the tipping point of a change in society’s view. Something that confirms what perhaps we’ve had a hunch about for a while, but not been able to back up outside…
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